OZ Domainer

Domain Names in the Toilet!

No this is not what you think! It is not another post on how bad things are going in the economy yada yada yada!!!

I am in Europe at the moment on my Laptop Nomads Trip and have just spent 10 days in Switzerland.

I have been there before but was reminded of how spectacular the place is!

Also how well run it is. Everything was on time and worked well. The trains were fantastic, without doubt the best of our four months so far. If a train is running 15 seconds past its due time then it is running late in Switzerland. You can set your Swiss watch by them.

Anyway domain names are NOT in the toilet far from it (the best long term investment there is at the moment IMHO) But they are on the toilets.

On one of the 5 days we had in the wonderful Swiss town of Lauterbrunnen we went up one of the may mountains you can find there. Whilst walking on our way up to Schilthorn Piz Gloria (where the James Bond 007 film On Her Majesty’s Secret Service was filmed in 1969) we came across a portable toilet or a Porta Loo we call them in Oz from a company called Toi Toi who supply portable toilets for outdoor events and remote locations like a few thousand metres up a Swiss mountain. Of course they have their website on the side of their toilets so I could find them again and it was an easy domain to remember.

It has been very interesting over the past 4 months travelling through the UK & Europe taking note of the domain names on advertising etc. Without a doubt I have seen far far more companies using their ccTLD’s (Country Code Top Level Domains) eg www.toitoi.ch over the .com. This is good news for people getting into the domain name space as there are many many opportunities available for people to focus on their ccTLD’s if the .com is gone. Its a no brainer that if the .com is availble and affordable then you should try and get it but you can still do well without it outside of the US.

Although the US has a very large population of approx 301,139,947 people that still leaves over 6 Billion people who do not necessarily see the .com as their domain of choice.

Travelling is a very very eye opening experience in many ways, in regards to domain names it just confirms my strong belief in ccTLD’s and their future.

Take a look around where you live and see what people and companies are using for domains and don’t miss out on opportunities by having the .com blinkers on.

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Tags: Blogging, Domain Name Industry, Domain Name Registration, Domain Name Sales, Domain Names, Marketing